When debuting a brand new Okay-pop group, I’m satisfied that companies both pull a random handful of letters/numbers from a bag or crack open a dictionary, shut their eyes and select the primary phrase their finger lands on. “Dignity” is a superbly good phrase. It’s stunning, even. Nonetheless, it doesn’t instantly conjure the picture of a pop boy group.
At present marks Dignity’s debut with title observe Cool Down (식혀). The track sees them taking over new jack swing — an ever-popular throwback style in Okay-pop. It’s a sound I are likely to take pleasure in, largely based mostly alone nostalgia. However too usually, the trade defangs it, leading to a half-hearted retread that lacks knockout power.
There are components of Cool Down that remind me of early Seventeen. The fellows have a free, freewheeling spirit that compliments this style. Icy synths add to the retro enchantment and the observe strikes at a clip with none obvious missteps. It’s carried out nicely, with each vocals and rap polished to excessive diploma. And, the post-chorus’s quirky synth loop provides simply sufficient character to make Cool Down greater than a easy pastiche. Even so, the observe not often rises above “nice,” missing the sort of famous person hooks that would make it actually pop.
| Hooks | 8 |
| Manufacturing | 8 |
| Longevity | 8 |
| Bias | 8 |
| RATING | 8 |
Grade: B-
