Random Shuffle Evaluation: Boyfriend – I Yah

With over 5,000 songs on my iPhone’s “Ok-Pop Singles” playlist, I believed it will be enjoyable so as to add a little bit of unpredictability to my track overview posts. So consequently, we now have the “Random Shuffle Evaluation” characteristic.

The foundations are easy. I hearth up my playlist, press “shuffle,” and no matter track performs first will get the complete Bias Listing therapy!

12 months Launched: 2013

You realize it’s an excellent Friday when a Sweetune track pops up on my random shuffle. I haven’t been shy about my emotions towards this manufacturing staff and this track comes instantly from their imperial part.

If we take a look at Ok-pop boy teams in the present day, there are distinct ideas with particular songwriting kinds connected to every. We’ve nonetheless received the bubbly, shiny melodic fare (often my favourite). We’ve received the moody, vibey stuff that always sacrifices power and melody in favor of environment. Then, we’ve received the shouty, chanty unhealthy boy posturing crap. Only a few songs exist exterior these templates, and a track like Boyfriend’s I Yah simply doesn’t exist in any respect. That is the type of track — edgy and highly effective however not shouty, emotional however not boring — that first drew me to Ok-pop. For the lifetime of me, I don’t perceive why the business deserted it.

I Yah is an absolute dynamo. Funky guitar riffs type its ultra-rhythmic instrumental, accented with synth that drips with texture. Vocal hooks abound, swirling throughout the propulsive instrumental with glee. The refrain forges an awesome presence, bringing the blokes’ vocals collectively to craft a triumphant wall of sound. And this being a Sweetune manufacturing, we actually have a key change on the climax to drive residence I Yah‘s single-minded pursuit. It’s intense with no lulls, no sing-talk, and no shouting. Ok-pop producers: you can nonetheless make tracks like this. I’m certain Boyfriend could be completely happy to lend you this legendary track as inspiration.

Grade: A+