Jeremy Clarkson claims an advert for his beer model has been banned.
The Clarkson’s Farm star, 55, launched his Hawkstone drinks firm again in 2021 and lately filmed a brand new promoting marketing campaign that includes the Farmers Choir – a 34-strong group of actual UK farmers – however he fears the clip could by no means be broadcast as a result of it breaks laws set by the Promoting Requirements Authority.
Talking at a Hawkstone occasion held at his Farmer’s Canine pub within the Cotswolds on Monday (14.07.25), Clarkson mentioned: “We’re going from energy to energy in the mean time. A lot so, we determined a couple of months in the past that we should always make a tv business.
“A Hawkstone TV business, which we are able to present in the midst of one thing like Who Needs To Be A Millionaire? so even within the advert breaks, you gained’t be disadvantaged of me.
“Sadly we made it at nice expense, nice problem and it’s been banned. Nobody will present it, we’re instructed by the Promoting Requirements Authority that it doesn’t meet their excessive requirements.”
The advert options various expletives together with the road:”Hawkstone … f*** me it’s good”.
Nevertheless, Clarkson insisted he hopes the clip will go viral on social media if it can’t be screened through conventional TV broadcasting channels.
In the course of the occasion, Clarkson additionally gave an replace on work at his Diddly Squat farm, which options in his hit Amazon Prime present, however the TV presenter revealed harvest received off to a bumpy begin for his farm supervisor Kaleb Cooper.
Clarkson mentioned: ”Harvest began at Diddly Squat this very morning. Set off at 8.30. Kaleb’s first time ever along with his new mix doing the combining. [At] 8.45 his mix broke down.
“Obtained the mix mended after which – that is true – for the primary time in 4 months, it rained.
“In order that soaked all of the oats we have been presupposed to be harvesting …
“He’s sitting ready for the moisture ranges to drop so we are able to get cracking. As a result of we all know we’re on for a surprising harvest this 12 months …
“Final 12 months was the second worst recorded ever and we predict this 12 months goes to be even worse as a result of it simply hasn’t rained.”
