Unequalled, the brand new skilled ladies’s basketball league, is redefining the panorama of girls’s sports activities with a revolutionary mannequin centered on investing in its athletes.
Co-founded by Breanna Stewart and Napheesa Collier, this 3-on-3 league is uniquely player-owned, providing fairness alternatives to gamers, making certain their vested curiosity within the league’s success.
With the league’s huge debut simply days away, Unequalled not too long ago introduced one other main partnership.
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Unequalled’s First Recreation Is Set For January 17
Unequalled’s inaugural season begins on January 17 and continues by means of March, concluding simply earlier than WNBA coaching camp begins in April.
The much-anticipated league shared the season’s schedule on their Instagram web page not too long ago. They’ve additionally shared data on the gamers and groups, merchandise obtainable for buy, and ticket particulars.
Unequalled can be based mostly in Miami for the 2025 season. Every of the six groups – Mist BC, Laces BC, Phantom BC, Lunar Owls BC, Rose BC, and Vinyl BC – will play 14 video games through the common season, adopted by playoffs set for March 16 to 18, 2025.
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Samsung Electronics America, Inc. Partnered With Unequalled

Unequalled has been partnering with many main names and simply added yet another thrilling partnership to the listing.
Samsung Electronics America, Inc. has partnered with the groundbreaking skilled ladies’s basketball league to function its official know-how and presenting companion. Samsung can be powering the league with smartphones, wearables, tablets, screens, and headphones.
“Samsung is a model that opens individuals as much as new and totally different experiences – breaking boundaries, redefining what’s doable by means of our know-how and celebrating differentiated human tales and factors of view,” mentioned Olga Suvorova, Vice President, Cell eXperience Advertising at Samsung Electronics America, in accordance with press launch obtained by The Blast.
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“That very same spirit lies on the coronary heart of Unequalled and its groundbreaking mission to actually change the sport for its gamers and followers. We’re thrilled to function the league’s official know-how companion and assist carry our shared imaginative and prescient to life, from the revolutionary methods our Galaxy know-how will take followers nearer to the sport, to celebrating the league’s athletes who every embrace pushing boundaries in their very own proper.”
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Samsung Galaxy Expertise Will Improve The Fan Expertise
Samsung may also play an enormous function within the fan expertise, pre, in, and put up sport, in addition to through the broadcast.
The press launch additional explains, “The brand new, first-of-its-kind footage, content material and enhancements – all captured and shared with Samsung Galaxy units – will create significant connections, amplify every participant’s distinctive fashion and passions, and convey followers nearer to the motion.”
It was additionally revealed that Samsung’s Galaxy Ring and Galaxy Watch can be built-in into Unequalled’s coaching program, and Samsung Galaxy tablets will “present entry to real-time information for every of the league’s six groups and training workers.”
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“We’re grateful for Samsung’s unimaginable help and deep understanding of Unequalled’s mission to ship the absolute best expertise for gamers and followers,” mentioned Alex Bazzell, Unequalled President. “Samsung is elevating Unequalled and empowering gamers in the best way we each consider they deserve, and their partnership speaks volumes to the revolutionary imaginative and prescient for girls’s basketball we’re creating collectively.”
Unequalled Additionally Partnered With Different Massive Names Forward Of The First Season

Unequalled has partnered with many wonderful manufacturers prior to now few months.
A couple of week in the past, Sephora took to social media to share the information that they partnered with Unequalled.
“We’re within the sport of empowerment. Excited to announce our partnership with @unrivaledbasketball,” the video announcement was captioned. The video exhibits lots of the gamers trying out the “Sephora Glam Room” and the presents supplied by the sweetness model.
As a part of this empowering partnership, Sephora can be concerned on and off the court docket; outfitting the brand new glam room at Unequalled’s purpose-built facility, in addition to offering all of the participant’s magnificence wants all through the season. The wonder large may also be featured in on-court signage, in addition to in different areas.
One other current partnership is with Wilson Sporting Items Co.
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In line with a press launch obtained by The Blast, “The official ball, Wilson’s EVO NXT basketball, options Prolonged Vary Expertise, an enhanced grip, delicate contact, moisture-wicking floor, and laid-in channel together with a micro-touch cowl that creates a double-layered grip for an genuine really feel.”
The ball is highlighted by the league’s signature blue and official brand.
Different main sponsorships embrace TNT Sports activities, State Farm, Below Armour, Ally Monetary, Miller Lite, Ticketmaster, and Mediapro North America.
Unequalled Gamers Are Excited For What’s To Come
Every crew took questions from the media not too long ago and shared their ideas on the brand new league.
“I felt like one thing was lacking in my off season. I used to be used to taking part in 12 months spherical then after every little thing that occurred, I sort of felt like there was a void as a result of I must be taking part in and not likely being off truthfully,” she defined. “So it sort of hit me a little bit totally different. I needed to return to working truthfully 12 months spherical so I believe that is simply going to assist me keep contemporary.”
Rose participant, Angel Reese, mentioned she’s “excited to affix the crew.”
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“I really feel like I can pull from all people on the crew, if it is coming from management, veteran management, Lexie brings plenty of protection, Kah clearly, she’s received a championship, she’s completed quite a bit and I have been watching these gamers since I used to be in school,” she mentioned. “And clearly, I’ve one 12 months underneath my belt however simply with the ability to get as a lot data as I can whereas I am right here.”
Kate Martin, who can be taking part in for Laces, mentioned Unequalled is a “actually good alternative for me to play in opposition to among the finest gamers on the earth.”
“Any alternative I get otherwise you get, you simply wish to benefit from it,” she mentioned. “I am actually excited for the subsequent 10 weeks and problem myself in opposition to among the finest gamers on the earth.”
For extra details about Unequalled, go to their web site.