SM Leisure has formally introduced the extremely anticipated comeback of SHINee KEY with “Pleasure Store“. His third mini album dropped on September 23 and is now accessible on all streaming platforms.
A Recent Sound “Pleasure Store”: Six New Tracks from KEY
The mini album Pleasure Store contains six house-influenced tracks that showcase KEY’s distinctive type. Together with the title observe, followers will take pleasure in “Overthink,” “Golden,” “I Know,” “Going Up,” and “Novacaine.” Every track delivers a classy and sensual vibe, with KEY’s signature aptitude that followers have come to like.
Idea Mastery: Cyborg KEY Returns
Centered across the futuristic idea of “Cyborg KEY,” the album’s narrative explores the enjoyment his “Pleasure Store” brings. This launch marks KEY’s return after his profitable second mini album, “Good & Nice,” launched final September. With Pleasure Store, KEY goals to solidify his status because the “Idea Grasp KEY” — a title earned by way of his earlier albums, together with his “Retro Trilogy” (Dangerous Love, Gasoline, and Killer). His witty tackle numerous themes continues to shine, particularly following the office-centric narrative in “Good & Nice.”

“Pleasure Store” Title Observe: A Danceable Electro Home Anthem
The title observe, “Pleasure Store,” is a high-energy electro-house anthem that blends distinct synth pad patterns with infectious drumbeats. Co-written by KEY, the track tells the story of “Cyborg KEY,” inviting listeners into his charming world. The observe effortlessly transitions between refreshing vocal tones and a dynamic rap verse, and the choreography matches the track’s energetic theme, making it a must-watch.
Visually Placing: The “Pleasure Store” Music Video
The music video for Pleasure Store options KEY because the proprietor of a store promoting lenses that convey happiness. The storyline captures the confusion and surprise KEY feels as he lands in an unfamiliar world full of pleasure. With a futuristic, sci-fi vibe, the video showcases visualized AI that displays numerous feelings of enjoyment, delivering a putting and memorable viewing expertise.
Bodily Album Launch
Along with being accessible on streaming platforms, KEY’s third mini album, “Pleasure Store,” is being launched in bodily format beginning right now. Followers can now seize their copy and expertise the whole sensory journey KEY has ready.
Observe Checklist – KEY’s Third Mini Album “Pleasure Store”
01. Pleasure Store (Title Observe)
Korean Lyrics: KEY, Cho Yun Kyoung, Hyungsuk Lee, Park Taewon
Composed by: Anthony Pavel, Landon Sears, Jackson Morgan, Kaelyn Behr, MZMC
Organized by: Styalz Fuego, MZMC
Pleasure Store is a dance-ready electro-house anthem that includes a singular mix of synth pads and drumbeats. Co-written by KEY, this observe tells the charming story of “Cyborg KEY” main individuals into his world, highlighting his seamless vocal and rap transitions.
02. Overthink
Korean Lyrics: Hyun Ji Received, Park Taewon
Composed by: David Wilson, Dewain Whitmore Jr., Solly
Organized by: dwilly
A catchy observe that includes repetitive synth arpeggios and rhythmic kicks, Overthink brings a hypnotic melody to the forefront. On the identical time, its lyrics discover the protagonist’s try to interrupt free from the overwhelming circulate of ideas.
03. Golden
Korean Lyrics: Park Taewon
Composed and Organized by: William Leong, Benji Bae
Golden is an upbeat house-pop observe full of nylon guitar and vibrant organ melodies. The lyrics seize the shining moments of youth, celebrating the enjoyment and vitality of life’s golden years.
04. I Know
Korean Lyrics: Cho Yun Kyoung
Composed and Organized by: Mike Daley, Mitchell Owens, Bianca ‘Blush’ Atterberry
A retro home observe, I Know combines layered basslines and vibrant synth chords. The lyrics comply with the story of a narrator who bewitches one other particular person, including to the overarching theme of management and enchantment.
05. Going Up
Korean Lyrics: Hyun Ji Received
Composed and Organized by: Ross James
Going Up brings a funk-infused vibe with rhythmic claps and percussion over a wealthy bassline. The lyrics liken falling for a harmful particular person to a nightmare, making a mysterious and infectious ambiance.
06. Novacaine
English Lyrics: Ari Leff, JBACH, Johnny Simpson
Composed and Organized by: Ari Leff, JBACH, Johnny Simpson
Closing the album is Novacaine, an upbeat indie-pop observe with drum and bass rhythms. Its dreamy ambiance, paired with metaphoric lyrics, captures the eager for a previous love, leaving an enduring emotional affect.
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