NEED TO KNOW
- Lifetime’s new present A Sorority Mother’s Information to Rush! provides viewers an inside take a look at the school sorority rush course of — with a particular parental focus
- Pageant coach Invoice Alverson and #RushTok authority Brandis Bradley group as much as present recommendation and counsel for women and their households as they navigate the more and more aggressive course of
- A Sorority Mother’s Information to Rush! premieres August 11 at 10 p.m. ET/9 p.m. CT
The world continues to get new peeks into the whirlwind course of of faculty sorority rush, and this time it’s from a parental perspective.
Lifetime’s new unscripted collection A Sorority Mother’s Information to Rush! provides viewers an inside look into mom-daughter duos as they navigate the high-pressure world of Greek life, and ipromiseyoumedia has an unique take a look at the complete trailer.
The brand new present shifts the main focus from potential new members and casts a highlight on the ladies standing beside them: their moms, who’re simply as, if no more, invested within the final result.
“There are three essential issues in a mom’s life: the delivery of her youngster, her daughter’s wedding ceremony day and sorority rush,” pageant coach Invoice Alverson says within the trailer.
Alverson — who has supplied teaching for each Miss America and Miss USA contestants — groups up with the self-proclaimed “final authority relating to rush on TikTok” Brandis Bradley to mentor these households by means of the more and more aggressive and viral course of.
Below the steerage of the 2 coaches, the households will work out the emotional, social, monetary and sure, sartorial, methods that it’ll take to make an enduring impression on every home.
“We’re speaking a number of outfits, interviews, open homes,” Bradley says within the trailer.
The trailer for the collection opens with fast-paced clips from social media and information protection capturing the frenzy and pleasure that surrounds sorority rush and Bid Day — the fateful day that new members discover out which sorority they’ve ended up in.
“Some individuals are calling it the NFL draft for girls,” a newscaster says in a voiceover, as footage flashes of younger girls sobbing, celebrating and documenting their recruitment expertise on TikTok.
The collection additionally options interviews with the mother-daughter duos on the coronary heart of the journey, as they replicate on the strain and preparation it takes to safe one’s dream bid, in addition to the non-public causes for lots of the moms prompting them to take their daughters’ dashing so severely. “For each woman going by means of rush, there’s a mommy proper behind her who desires it as unhealthy as she does,” Bradley provides.
“I would need it greater than Emily,” one mom says in an interview about her funding in her daughter’s rush course of.
“If I have to bake truffles and slap her face on the entrance and ship it to each single sorority, I’m doing it,” one other mother says.
For a lot of ladies, recruitment is a “legacy” course of, which implies that they are going to be aiming to safe a bid on the identical sorority that their moms have been as soon as in.
All through the trailer, the women prep with coaches, movie introduction movies, store for clothes and seek the advice of with Alverson, who gives them candid recommendation on every little thing from their outfits to social media presence.
The present can even function content material creator “Bama Morgan,” who went viral on TikTok for sharing her recruitment expertise throughout her freshman yr on the College of Alabama. The collection will comply with Morgan as she makes an attempt her second probability at a bid.
“Y’all know that rejection is a part of it, proper?” Bradley asks over a montage of clips exhibiting ladies crying over the method.
A Sorority Mother’s Information to Rush! premieres August 11 at 10 p.m. ET/9 p.m. CT. The present is produced by VICE Studios in affiliation with Movement Leisure, a WPP Media Firm for Lifetime.