The 2025 John Lewis Christmas advert options the unique ’90s membership smash The place Love Lives by Alison Limerick and a contemporary model by Labrinth.
Labrinth has reimagined a ’90s traditional for the John Lewis Christmas advert
The festive season is properly and actually underway now that the annual business by the division retailer has landed.
After the 2024 promo was soundtracked by Richard Ashcroft’s solo cowl of his former band The Verve’s melancholic hit Sonnet, advertising company Saatchi and Saatchi has opted for an upbeat, party-starter this yr.
The business sees a father and son bond over the tune after he presents his dad a vinyl of The place Love Lives in a heartwarming quick that exhibits the facility of music.
The synopsis reads: “Should you can’t discover the phrases, discover the reward.
“We don’t all the time know say how we really feel. Not out loud. Not correctly. However then comes Christmas and one thing in us needs to strive.
“That is the story of a dad and his son, and the reward that helps them discover their method again to 1 one other. As a result of, generally, a present can say the issues we are able to’t.”
John Lewis is promoting a limited-edition black 12″ vinyl model of Alison Limerick’s The place Love Lives and Labrinth’s model.
All income from the document will go to the Constructing Happier Futures fund.
Through the years, the likes of Sir Elton John (Your Track), Elbow (Golden Slumbers), Tom Odell (Actual Love), and Lily Allen (Someplace Solely We Know) have had the honour of recording the soundtrack to the enduring advert.